As summer approaches, we have been inundated with requests from people looking to book their next major getaway!
As our members are known for their exquisite taste and preference for exclusivity, we are excited to reveal the most popular hotspots where the UK’s elite will bask this season.
So, let’s jump in - here’s where the crème de la crème will be jet-setting this summer.
Most Popular Luxury Summer Travel Destinations for 2024
A Deep Dive Into Our Top Ten
1. Amalfi Coast, Italy
Topping the list, with a fifth (20%) of our members travelling there this summer, the Amalfi Coast dazzles with its dramatic cliffside villages and sparkling waters. This Italian masterpiece, a bucket-list destination for many, continues to draw those who seek some luxurious Euro summer sun, learn about the area's rich history and take in its breathtaking landscapes. Exquisite villas and gourmet dining experiences add to its undying appeal.
2. Corsica, France
Coming in second, with 19% of our members looking to summer here, Corsica may have a reality show to thank for its surge in popularity of Velloy members this year. The mini-series, Made in Chelsea: Corsica, shined a spotlight on this stunning island off the coast of France that has long been a go-to for the elite.
Corsica offers rugged cliffs, dense forests, and soft sandy beaches, making it a paradise for both nature lovers and those who prefer their holidays served with a side of luxury. French culture with a twist of Italian flair, it’s a blend that’s as intoxicating as the local wine.
3. Saint Barthélemy, Caribbean
Affectionately known as St. Barths, this island is synonymous with celebrity and exclusivity. Its luxury beaches, designer shops, and upscale villas ensure a chic summer escape, promising discretion and luxury at every turn. Frequented by the whole Kardashian family, this oasis of clear waters and private beaches is a must for those wanting to get a glimpse of the lives of the rich and famous.
4. Saint Tropez, France
Known for its vibrant nightlife, stunning beaches and prestigious yachting culture, Saint Tropez is a staple of luxury summer. Once just a sleepy fishing village, Saint Tropez has transformed into the heart of high society summer soirées. Coming forth on our list, one in ten (10%) of our insider members will be travelling there this summer.
5. Umbria, Italy
Umbria, often overshadowed by its neighbour Tuscany, is making a name for itself among those who cherish authenticity mingled with sophistication. Its mediaeval towns, like Assisi and Perugia, provide a quieter alternative to the often-crowded hotspots.
It’s also become increasingly popular amongst celebrities - perhaps why it’s been so sought after by our members, with just under a tenth looking to holiday there. Notable names such as Colin Firth and Ed Sheeran, both own homes in Umbria, located in proximity to Città della Pieve, situated to the south of Perugia and near the border with Tuscany.
6. Bodrum, Turkey
Perhaps an unexpected one on the list, but certainly a destination that has become increasingly popular over the past few years is Bodrum, Turkey. With 8% of our members looking to book their summer travels here this year, Bodrum's allure lies in its perfect mix of traditional Turkish culture and modern luxury. With its boutique hotels and lively bazaars, it offers a vibrant escape next to crystal-clear waters, appealing to both the adventurous and the chic.
7. Nashville, USA
Country has truly taken over. Making the top ten, Nashville’s rich musical heritage and unmatched food scene are captivating the elite, proving that charm and culture are a potent mix for attracting sophisticated travellers looking for something beyond the typical resort experience. Attracting over 5% of our overall members this summer, America’s country capital has definitely intrigued the affluent.
8. Comporta, Portugal
This may be Portugal’s best-kept secret (until now we suppose)! Comporta, with its understated elegance, is where the elite come to unplug. Its serene beaches and laid-back vibe provide a stark contrast to the more buzzing destinations on this list. Due to the limited number of exclusive developments in the area, Comporta only sees a sparse amount of tourists, affording A-listers the luxury of maintaining a low profile.
9. Sifnos, Greece
British pop sensation Dua Lipa was spotted holidaying in Sifnos last year, perhaps making ‘New Rules’ for the rest of the world’s elite!
Outshining Santorini this year (the usual go-to for luxury trips to the Greek islands and number 14 on our list), Sifnos presents a unique mix of traditional architecture, serene landscapes, and culinary excellence, making it a top pick for those who seek a blend of beauty and relaxation.
10. Monte Carlo, Monaco
Coming in at number 10 with 4% of our members looking to go there this summer, no list of elite travel destinations would be complete without Monte Carlo. Known for its grand casinos, high-stakes lifestyle, and glamorous events such as the annual Formula One Grand Prix - the luxury location never fails to attract Hollywood’s biggest stars. This must-go summer destination remains a magnet for the wealthy looking to indulge in the finest experiences from the height of designer shopping to some of the world’s best restaurants.
Top tip: If you’re looking to book for the next Grand Prix, your best bet is not to wait! Each year thousands of Formula One fans and thrill seekers flock to the small city, and every hotel becomes fully booked. Our luxury concierge can offer their advice on when is best to book!
Beyond the Top Ten
The allure of exclusivity extends beyond the top ten, with places like Opatija, Croatia, dubbed as the "Croatian Monte-Carlo," and the ever-glamorous Hamptons making up the rest of the top 20. Each destination offers a unique taste of luxury, proving that for the elite, summer is not just a season, but a grand tour.
11. Opatija, Croatia
Nestled along the stunning Adriatic coast, Opatija exudes old-world charm with a touch of glamour, earning it the nickname, "Croatia’s Monte-Carlo." Its elegant villas, seaside walks, and green gardens offer a retreat for those seeking luxury amidst natural beauty.
12. The Hamptons, USA
Long known for being the summer playground for New York's elite, the Hamptons exudes a presence of sophistication and exclusivity. Its beautiful beaches, historic and thriving villages, and designer boutiques attract travellers and celebs alike. Although they may not live there year-round, plenty of celebrities have second homes in the area. If it’s good enough for Jay-Z and Beyoncé, then we’re in.
13. Dubai, UAE
Dubai is synonymous with modern luxury. It’s known for its towering skyscrapers, extravagant malls, and man-made wonders like the Palm Jumeirah. A home for the affluent and frequently visited destination for influencers, it offers a blend of luxury shopping, fine dining, and desert adventures, making it a must-go for those who seek both adventure and relaxation.
14. Santorini, Greece
Renowned for its mesmerising sunsets and iconic blue-domed churches, Santorini remains a go-to favourite among travellers. Although this is usually in higher demand this time of year, it still sits at number 14 on our list for those seeking romance and charm. Its cliffside villages, volcanic beaches, and world-class cuisine ensure an unforgettable Mediterranean escape.
15. Sardinia, Italy
Sardinia is a staple in Euro summer. Its rugged coastline, turquoise waters, and ancient ruins give holiday-goers a glimpse into both Italy's wild beauty and historic past. From the glamorous Costa Smeralda to the roaring nightlife of Alghero, it’s no wonder this place made our top 20.
16. Seychelles, Africa
The Seychelles screams tropical luxury. Not only can exclusive guests expect pristine and private beaches, but also deep and lush jungles. This truly is a one-of-a-kind destination. Remote and unspoiled, these islands offer seclusion and serenity for those seeking a truly exclusive retreat, whether it’s a romantic getaway with someone special or a chance to relax with friends.
17. Lake Como, Italy
Lake Como has long been a magnet for the elite, especially those of A-list status. The likes of George Clooney, Madonna, Richard Branson, and Sylvester Stallone, own or have previously owned villas around the shores of Lake Como. It’s no wonder why - take one look and you can’t help but be drawn to its serene waters, historic villas, and stunning alpine scenery. From leisurely boat rides to Michelin-starred dining, it offers a refined escape in the heart of the Italian lakes.
18. Mykonos, Greece
Renowned for its vibrant summer party scene, Mykonos is famous for its lively atmosphere. Along its shores, beaches like Paradise and Super Paradise are home to bars and nightclubs. Adding to its allure are iconic landmarks such as the picturesque row of 16th-century windmills, on top of a hill overlooking Mykonos town.
19. Grand Cayman, Caribbean
Grand Cayman exudes Caribbean charm with its white-sand beaches, clear waters, and world-class diving sites. The island's luxury resorts and gourmet dining scene cater to the rich and famous seeking a refined tropical escape.
Top tip: Take a trip to ‘Stingray City’, a series of shallow sand banks, located in the North Sound of the island, to interact with a school of stingray!
20. Paros, Greece
Paros, a Greek Island in the Aegean Sea, is known for its stunning beaches and picturesque villages. For those wanting to soak in the history of the island, it hosts the Panagia Ekatontapiliani, a significant Byzantine church dating back to the 4th century A.D. The island's north coast is one for the adventurous! Here lies Kolimbithres, a beach distinguished by its naturally sculpted rocks, which create secluded swimming coves, adding to the island's natural allure.
Conclusion
As Summer 2024 approaches, these destinations prepare to host the world’s most luxurious travellers, ensuring every desire is catered to! For those lucky enough to travel to these elite destinations, the promise of unforgettable memories awaits in every corner of the globe. If you’re looking to book your next exclusive holiday, get in touch with our team of travel experts!
